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PR/marketing audit + competitor benchmarking
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Industry research + product positioning
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Communications strategy recommendation + actionable plan
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Development of communications process + infrastructure
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Training internal communications teams
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Website/product UI/UX evaluation + consulting
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Communications Strategy Execution
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PR Planning
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Messaging, positioning + talking points
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Account management
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Content creation (news announcements)
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Media relations + outreach
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Earned press coverage
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Crisis management
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Content strategy + distribution
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Management of owned content channels
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Editorial + campaign planning
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Content creation, production + editing
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Grow a network of third-party distribution partners and collaborators
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Social media strategy + recommendations
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Content planning + development
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Owned channels (Twitter, LinkedIn, company blog)
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Third-party channels (podcasters, YouTubers, bloggers, virtual events)
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Conference/event strategy + execution
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Topic development
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Speaker submission / panel organization
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💡 Allocate 30 minutes to start the PR process using our Assessment Questionnaire as a framework. 💡